Ensuring organisational capabilities are appropriate for the strategic environment
- Analysing how competitive and other environmental factors shape strategy
- Determining the impact of operating and remote environments
- Assessing the external environment for individual departments
- Identifying your customers and their needs
Assessing external forces
- Analysing your operating and external environment
- Initiating a SWOT analysis
- Prioritising opportunities and threats
- Categorising the external environment with checklists
Auditing internal capabilities
- Identifying strengths by business function
- Recognising vulnerabilities
- Expanding the SWOT analysis